If you’re reading this, you need a blog. “Who me?” “Yes, you!” What Is a Blog and How Is It Utilized? 🤔 The entire point of a blog is to give your audience what they’re asking for; it’s a perfect place to answer their burning questions. Plus, you can help them learn about your specific offer(s) and give them the spotlight! Of course, you can use a blog in an obvious way, like on your website, but remember there are other ways too! You can use it in your shared links to promote... Read More

Let me just state the obvious for a second; everyone has their own unique personality, and we’ve all seen it for ourselves when they clash. But did you know your email marketing has one too? Yep, it does! And just like clashing personalities do, your email marketing personality might just be turning people away. Let’s face it, some of them just can’t 🙅‍♀️ get along. The Over-Sharer 🥱 We’re all familiar with one of these, for sure. You know the type, the ones who drone on and on telling their... Read More

Everyone has a personality (duh), but we all know that some personalities just don’t get along. It’s just a fact of life! That being said, your email marketing ALSO has a personality, but what type is it exactly? Are you TURNING OFF your customers or subscribers with your emails?!?! ::GASP:: In this blog, I’m going to go through four different email personalities. 1. The Oversharer We ALL know an oversharer. (Like no, Brenda, I didn’t need to know that your mailman was grumpy today.) If your... Read More

Alright folks, last month I went over how to create a Kick-A$$ Marketing Strategy , of which having a Bad-A$$ website is part of the strategy (duh)! So if you’re just starting out in creating your website, or maybe it’s perfect timing and you were *just* thinking about how your site needs a refresh, here are four things you need to keep in mind to create a website that users won’t want to leave: A Website Audit You know the song “Should I stay or should I go now?” Ask yourself that as... Read More

Alright, you’ve gotten your social media profiles all set up for your business and you’re ready to start generating some salessssss baby! But let’s hold up a minute… While brand awareness is a crucial first step in potentially generating leads, you need to move BEYOND brand awareness and engagement on your social platforms in order to generate leads. First, let’s talk about the difference between social media lead generation versus social media lead nurturing . Social media lead ... Read More