What do You Love to do in Your Business?

Thursday February 1, 2018 comments

Why did you start your business? I’m going to guess it was because there was something you really loved doing, and you wanted to share it with the world. Usually, the stuff that you love doing is also the stuff you excel at. Doing it gets you in the zone, and you’re unstoppable. That’s a great feeling--when you’re working on a task you that love and you feel like you could go on forever!

You know what can stop that magical flow in a heartbeat? Having to pause to answer an email. Or sending a client invoice. Or writing your weekly newsletter (unless those are the things you love doing - then that’s fantastic!) For many, those are the things they consider “busy” work – stuff they have to do but don’t really want to do.

But guess what? There are people out there who DO love to do those things! There is someone else out there who would love to write your newsletter (or answer your emails, or handle your billing). I’m going to let you in on a little secret – the most successful entrepreneurs DO NOT do everything themselves. They concentrate on the things they’re truly passionate about, and they outsource the rest.

More and more frequently these days, small business owners and entrepreneurs are hiring Virtual Assistants to handle the work they don’t have time for (or just don’t enjoy doing). If you don’t think a VA is for you, then think again!

Below are some reasons business owners typically give for not wanting to outsource (and why they’re wrong!).

  • I don’t feel comfortable sharing my passwords/logins/etc. It can be nerve-wracking to share your personal information with a stranger, but no need to worry! Virtual Assistants spend all day, every day handling other people’s business. A good VA respects their client’s privacy and would never share or disclose confidential information with anyone else.
  • I don’t trust anyone else to do my work as well as I could do it. A Virtual Assistant’s job is to help other people succeed in business. When you hire a VA, their only goal is to do the work that you give them, and do it well. They know that when you succeed, they succeed, so a Virtual Assistant will always do their best to excel at every task you give them.
  • I don’t have the time to train someone new. When you hire a Virtual Assistant, it’s true that you will have to train them on the intricacies of your business. Getting to know a new client and how they prefer to work does take time, but not as long as you may think. A Virtual Assistant is usually very well-versed in many different technologies, and they are used to working with others. It’s their job to make sure things run smoothly, and they typically adapt to a new client fairly quickly.
  • It’s not in my budget. It’s a common misconception that outsourcing will cost you a lot of money. In reality, most Virtual Assistants will work with you to come up with a package suited to your budget. In addition, the time you gain by outsourcing can be spent on things like marketing and building new client relationships – things that will ultimately bring more money into your business.

If you'd like to start removing items from your to-do-list, contact me today for a free consultation.  I can help you reclaim your time and get back to the things you love.